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ETIX UNIVERSITY

Etix Analytics

Last Updated: Mar 21, 2017 11:46AM EDT
With Etix Analytics you'll find your most actionable data all in one place. These reports will help you gain insight into ticket purchaser behavior.

Click Here to view the How to Video on Etix Analytics.


Click Etix Analytics



Etix Analytics: Dashboard

A. Select Venue or Select All Venues
B. Sales by Day (Past 30 Days) for Selected Venue(s)
C. Switch between upcoming and past performances
D. Performance Name
E. Performance Date
F. Performance Time
G. Venue
H. Tickets Sold
I. Revenue
Note: Click the light gray hours next to headers D - I to update the order the performances are listed.  The below image lists the performances in order by revenue.



Etix Analytics: Online Analytics
A. Select Venue
B. Select Performance(s) or Event(s)
C. Click Generate
D. Breakdown by Device
Note: By default All Device Traffic will be selected.  You have the option to select a specific device to view data specific to that device.
E. Page Views
F. Top 5 Sources
G. Online Orders
H. Conversion Funnel
I. All Traffic listed by Source.  For each Source you have the ability to view the number of sessions and transactions, the conversion rate and revenue.  This table can be printed or exported as a CSV, PDF or Excel spreadsheet.




Etix Analytics: Compare Performances
Compare Sales - Performances
A. Select Venue
B. Enter Performances to Compare
C. Select to Display Values as Tickets or Revenue
D. Click Generate
E. Switch between Performance Date and First Sale.  If you select Performance Date, the X axis will display Days Before the Performance.  If you select First Sale, the X axis will display Days After the First Sale.  They Y axis will always display number of tickets.
F. Performance Color Key
G. Total Tickets




Etix Analytics: Compare Sales - Events
A. Select Venue
B. Click the Events Tab and Enter Events to Compare
C. Select to Display Values as Tickets or Revenue
D. Click Generate
E. Switch between First Performance Date and First Sale.  If you select First Performance Date, the X axis will display Days Before the Performance.  If you select First Sale, the X axis will display Days After the First Sale.  The Y axis will always display number of tickets.
F. Events Color Key
G. Total Tickets




Etix Analytics: Sales By Channel
A. Select Venue
B. Enter Performance(s) or Event(s)
C. Click Generate
D. Ticket Sales by Channel Graph
E. Performance Color Key
F. Sales By Channel chart will display number of tickets and revenue for each sales channel
G. Click Print
H. Click Export as to export to CSV, PDF or Excel




Etix Analytics: Sales by Geo
The Sales by Geo Report lets you quickly view ticket sales by location for one or more performances.
A. Select Venue
B. Select Performance(s) or Event(s)
C. Click Generate
D. Circles will display to represent sales by location
E. Zoom in or out
F. Sales by Geo chart will display number of tickets and revenue for each zip code.
G. Click Print
H. Click Export as 
to export to CSV, PDF or Excel



Etix Analytics: Tickets Per Order
The Tickets Per Order Report displays the number of tickets sold per order for a single performance or by aggregate for multiple performances.
Note: This report splits Orders up by Performance.
A. Select Venue
B. Select Performance(s) or Event(s)
C. Click Generate
Note: The number of tickets per order stops at 5+.  All orders over 5 tickets will be included here.
D. Select to display the bars on the graph as a group or a stack
E. The legend will display if six or less performances are selected
F. The Ticket Per Order chart will display the number of tickets sold per order for each performance selected
G. Click Print
H. Click Export as 
to export to CSV, PDF or Excel



Etix Analytics: Sales Matrix
The Sales Matrix displays ticket sales by day and hour so you can better understand the ticket purchasing habits of customers for a single performance or for multiple performances.
A. Select Venue
B. Select Performance(s) or Event(s)
C. Click Generate
D. The Sales Matrix displays the number of tickets sold by day of week and hour.
E. Legend
F. 
The chart will also display the number of tickets sold by day of week and hour.
G. Click Print
H. Click Export as 
to export to CSV, PDF or Excel


 

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    Email: university@etix.com
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    Phone: 919-653-0516
    Email: clientservices@etix.com

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      Tuesday - Friday: 9am - 8pm
      Saturday - Sunday: 10am - 6pm
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    A member of our 24/7 Client Services team will assist you.

    Mailing Address
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    909 Aviation Parkway Suite 900
    Morrisville, NC 27560
    Fax: 919-653-0580
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